Mobile Behavior
Email Click-To-Open Rates, 2013-2015 [CHART]
Mobile devices have represented the majority of email opens for some time now, but studies have shown that PC users tend to click more than mobile users.
Read MoreMobile Millennials' Retail Browsing Habit, August 2015 [CHART]
The retail store is also Millennials’ preferred place to browse for retail purchases, even among smartphone owners.
Read MoreTop Factors Important To Future Of SEO, August 2015 [CHART]
Annual search engine ranking studies by Moz and Searchmetrics rely on slightly different methods to arrive at their conclusions about what’s important and what’s not to the future of SEO.
Read MoreUS & UK Ad-Blocking By Device, February 2015 [CHART]
41% of American PC users and 11% of mobile users reported regularly using ad-blocking software, and usage rates in the UK weren’t far behind.
Read MoreTop Reasons People Don't Watch Mobile TV, July 2015 [CHART]
Mobile TV – defined as watching TV services while away from home on a smartphone, tablet or laptop – is growing in frequency.
Read MoreAverage Numbers Of Apps Used Daily, August 2015 [CHART]
Smartphone users typically have a plethora of apps installed on their devices, but use only a select few daily.
Read MoreCustomer Data B2B Marketers Use For Mobile Insights, May 2015 [CHART]
Though they’re trying to dig themselves out of the hole, B2B marketers continue to miss the mobile mark.
Read MoreMobile Podcast Listeners By Age, September 2015 [CHART]
Some 29% of smartphone-owning adults listen to podcasts using their smartphones at least once a month.
Read MoreMobile App User Churn, September 2015 [CHART]
Some 58% of mobile app users will become inactive within the first 30 days after downloading an app.
Read MoreMobile Website Visits By Last-Touch Channel, 2013-2015 [CHART]
Over the past couple of years, search has overtaken direct as the leading referrer of mobile phone traffic in North America.
Read More