Mobile Behavior
In-Store Mobile Activities Of African Americans, March 2013 [CHART]
African Americans are 44% more likely to check in for a discount and 37% more likely to scan a QR code to get more information about a product.
Read MoreCompanies Worldwide That Are Adopting Mobile Email, December 2012 [CHART]
42% of companies said they were fully designing emails to render differently on mobile devices.
Read MoreMobile Internet Use By Device Type, 2011-2013 [CHART]
Tablets accounted for just 7% of traffic on the Jumptap network in 2011, half the share accounted for by feature phones.
Read MoreAmazon Showrooming, March 2013 [CHART]
Study looks at which retailers are most at risk of showrooming behavior, by examining showroomers’ propensity to visit the retailer before buying an item on Amazon.
Read MoreTop 10 Websites By Share Of Mobile Visits, February 2013 [CHART]
Google ranks as the top site, with 17.3% market share of visits.
Read MoreMobile Gaming Metrics Of Android & iPhone Users, December 2012 [TABLE]
iPhone users were 10 percentage points more likely than Android users to be gamers.
Read MoreMuseum Marketing [PRESENTATION]
Pew Internet & American Life project presentation that takes a look at museum marketing and how arts organizations are using online communications.
Read MoreGlobal mCommerce Activities, February 2013 [CHART]
24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.
Read MoreTime Spent Watching Long Online Videos By Device, Q4 2012 [CHART]
In Q4 2012, 53.2% of time spent watching tablet video was with content running at least a half-hour in length.
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