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Mobile Behavior

US mCommerce Sales, 2011-2017 [CHART]

eMarketer predicts retail mCommerce sales will reach $41.68 billion this year and by 2017, retail sales made on mobile devices will climb to well over $100 billion.

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Top 10 Smart Phone Applications, Q2 2013 [VIDEO]

Despite having a highly engaged mobile user base, Twitter falls behind Google+ in mobile application popularity around the world.

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Primary Banking Channels By Age, April 2013 [TABLE]

More than three out of five internet-using millennials and seniors alike cited online banking as their primary channel.

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How People Use Banking Services, November 2012 [CHART]

Eighty-five percent of banking customers reported visiting a bank branch in the past 12 months, the most out of any category.

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How People Access Banking Information, March 2013 [CHART]

An omnichannel approach is being touted as a way to give banks of all types and sizes more flexibility to meet consumers’ constantly evolving preferences.

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Hotels' Mobile App Features, April 2013 [TABLE]

Making reservations was the most common feature on existing mobile apps employed by hotels, used by 72%.

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Digital Tech Used By Hotels, 2012 & 2013 [TABLE]

Hotels’ use of many digital technologies increased between 2012 and 2013.

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Household Income Of Feature Phone Users, August 2013 [CHART]

Fully 43% of feature phone owners come from households with annual income levels of $20,000 or less.

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iPhone & iPad Use By Hour Of The Day, May 2013 [CHART]

When it comes to mobile device use, the prevailing wisdom is that tablets are mostly used at home, while smartphones are more often used on-the-go.

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Email Click-to-Open Rates By Industry, Q2 2012 [CHART]

49% of email opens happen on a mobile device.

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