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Media Consumption

Media Users By Age & Channel, December 2013 [CHART]

More than 9 in 10 Americans listen to radio on a weekly basis, with those figures highest among Hispanics (94%) and African-Americans (92%).

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US Mothers' Smart Phone Activities, 2011 & 2013 [TABLE]

Escapism (39%), social (23%), and shopping (12%) were the most popular functions among mothers glued to their mobiles.

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Frequency With Which US Mothers Occupy Their Children With Smart Phones, June 2013 [CHART]

More than one-third reported rarely or never allowing their children to use their smartphones.

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Millennial Mothers' Monthly Time Spent With Apps/Mobile Sites, June 2013 [TABLE]

In the past year alone, the number of US mothers using smartphones increased nearly 34%, BabyCenter reported in September 2013.

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Traditional TV Viewing Trends Among 18-24 Year Olds, Q1 2011-Q3 2013 [CHART]

While Millennials are indeed watching less TV, it’s not yet as precipitous a decline as one might be led to believe.

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Share Of Average Time Spent Per Day On Select Online Activities, 2010-2013 [TABLE]

Fragmented multiscreen media consumption has left marketers struggling to keep up or get a word in edgewise.

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Millennials & Traditional TV, Q3 2012 vs Q3 2013 [CHART]

Millennials (18-34) who don’t subscribe to pay-TV appear to be increasingly relying on over-the-air (OTA) options as their main source of TV programming.

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Consumers' Primetime Video Programming Considerations, November 2013 [CHART]

Among 18-49-year-olds surveyed, a leading 47% said that their most likely consideration is what’s airing on TV at that time.

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Connected TV Users' Changes In OTT TV Viewing, November 2013 [CHART]

More than half of adult broadband users with an internet connected TV say that their viewing of online video sources has increased relative to last year.

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US Airways Ejects Blind Customer & Bat Kid Saves San Francisco – Beyond Social Media Show [VIDEO]

Topics on Beyond Social Media Show: US Airways ejects blind passenger; Lulumon’s apology fail; JPMorgan’s Twitter storm; Bat Kid saves San Francisco & more!

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