Local Internet Marketing
Consumers' Restaurant-Related Online Activities, October 2013 [CHART]
In an October 2013 study of US consumers conducted by the National Restaurant Association, 23% of survey respondents had ordered food using a smartphone or tablet in the past month.
Read MoreLocal SEOs' Most In-Demand Services, September 2014 [CHART]
For the second consecutive year, local SEOs report on-site SEO is the service most in demand from their customers.
Read MoreConsumers' In-Store Smartphone Usage [INFOGRAPHIC]
84% of smartphone shoppers use their device while shopping in a store, and one in three will use it to find the information they need rather than ask an employee.
Read MoreLocal Advertising Forecast By Advertiser Type, 2015-2019 [CHART]
SMBs will spend $50.4 billion on local media advertising next year, or 35.8% of total local media advertising spending.
Read MoreSmart Phone Penetration In Top 15 Local Markets, May 2014 [CHART]
Smart phone adoption stood at 72% of Americans mobile subscribers aged 13 and older in May.
Read MoreMost Influential Local Facebook Marketing Tactics Among Millennials, August 2014 [CHART]
Local deals and offers on Facebook have a strong pull with youth.
Read MoreTrust In Online Reviews By Reading Frequency, June 2014 [CHART]
88% of internet users said they trusted online reviews about local businesses as much as suggestions from people they knew, up from 79% last year.
Read MoreShoppers' Top In-Store Mobile App Activities, April 2014 [CHART]
Price-related activities were the top reasons for mobile shopping app usage while in brick-and-mortar stores.
Read MoreEffectiveness Of Mobile Advertising, January 2014 [TABLE]
53% of US smart phone owners used either the Google Maps app (40.4%) or its mobile website (12.6%) in the prior 30 days.
Read MoreMobile Behavior By Device Type, March 2014 [TABLE]
Map usage has exploded in the smartphone era, with double-digit gains in users and usage now accounting for billions of minutes of mobile device time each month.
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