Local Internet Marketing
US Retailer Purchase & Fulfillment Options, 2012 & 2017 [CHART]
Although only 39% of retailers enabled shoppers to buy on mobile, then ship to home, 59% planned to do so by 2017.
Read MoreLocation-Based Advertising Usefulness By Generation [CHART]
45% of 13- to 17-year-olds surveyed said they thought location-based ads were more useful than traditional ads.
Read MoreInfluence Of Online Reviews In Choosing An Auto Dealership To Purchase A Car [CHART]
Three in 10 consumers had decided to purchase from a particular auto dealer based on online feedback from other customers.
Read MoreInfluence Of Online Reviews On Car Dealership Visits [CHART]
69% of car-buying consumers said review sites had an impact on the dealership they visited.
Read MoreSmart Phone & Tablet Use While Out Shopping [CHART]
Mobile owners who use their devices on brick-and-mortar shopping trips use them largely for shopping logistics.
Read MoreSocial Media's Effect On Shopping [INFOGRAPHIC]
Nearly three-quarters of respondents consult Facebook in making those decisions, while one-half have tried new brands due to recommendations via social media.
Read MoreUS Barcode Use Penetration, 2011-2014 [CHART]
The percentage of smart phone users who will have scanned a mobile barcode will edge up from 25% to 27% from 2011 to 2014.
Read MoreOptimal Local Landing Page [INFOGRAPHIC]
Nifty Marketing created this infographic to illustrate the optimal local landing page.
Read MoreHispanics' In-Store Mobile Motivations [CHART]
Hispanic smartphone owners who use their devices to help them shop in brick-and-mortar venues are motivated more by finding the best price than the right product.
Read MoreBusiness' Loyalty To Daily Deals Sites [CHART]
Businesses that run daily deals have proved that they are not loyal to any one site.
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