Local Internet Marketing
Fastest-Growing Mobile Apps, Q1-Q3 2013 [CHART]
Vine is the year’s fastest-growing mobile application to-date, with its global audience increasing by an estimated 403% from Q1 through Q3 2013.
Read MoreAmerican Moms' Smart Phone Activities, August 2013 [TABLE]
Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.
Read MoreMobile Shopping Activities, October 2013 [TABLE]
Young Americans are more likely than the average shopper to use their mobile devices for a range of shopping activities.
Read MoreTransformation Of B2B Commerce, September 2013 [CHART]
B2B commerce is shifting offline to online and self-service, say 57% of B2B vendors from the US and Europe.
Read MoreTop 10 DMAs, 2013-2014 [CHART]
The number of TV homes overall increased by roughly 1.6 million (or about 1.4%), to 115.8 million.
Read MoreSMBs' Use Of Social & Mobile Tools, August 2013 [TABLE]
72% of SMBs are using social media to promote their businesses, with 66% reporting “extremely” or “very” high levels of engagement with their customers.
Read MoreAmerican Smart Phone Owners' Primary Sources For Local News, 2013 [CHART]
More than one in four surveyed adult US smart phone owners said they had a news app from a local TV station installed on their phone in 2013.
Read MoreCoupon Users By Source & Age, July 2013 [CHART]
Younger coupon users are more likely than their older counterparts to obtain coupons through social and mobile channels.
Read MoreLeading Online Marketing Challenges For Local Merchants, July 2013 [CHART]
40% of local merchants are spending 5 or more hours a week on marketing their businesses, but that the vast majority either have a single person (51%) or no-one at all (37%) managing or supervising their digital marketing programs and initiatives.
Read MoreUS Hispanics' Mobile Activities During Travel, April 2013 [TABLE]
25% or more of US Hispanics said they sought places to eat, stay, shop and entertain themselves while they were on trips.
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