Latinx
Importance Of Hispanic Culture To US Hispanics, February 2014 [CHART]
Around two-thirds of US Hispanics said staying connected to Hispanic culture was important.
Read MorePositive Brand Mentions By Select Demographics, H1 2014 [TABLE]
Google tops the buzz rankings for the first half of this year among US Millennials.
Read MoreAmericans' Confidence In Their Physical Appearance, July 2014 [CHART]
Older Americans appear most confident in their appearance, while Hispanics and Blacks are significantly more likely to feel good about their appearance than whites.
Read MoreTop Mobile Phone Activities For Hispanics, March 2014 [TABLE]
As a whole, US Hispanics use their mobile phones to access social networking apps at nearly the same rate as their non-Hispanic counterparts.
Read MoreTypes Of Mobile Apps US Hispanics Use, December 2013 [TABLE]
Nearly 70% of unacculturated US Hispanic internet users reported that a social media app was one of their top three used apps.
Read MoreUS Population By Race Or Ethnic Group, July 2013 [TABLE]
Asian Americans were the fastest-growing minority group in the US last year for the second consecutive year.
Read MoreWorld Cup 2014 Sponsor Brand Recall By Demographic, June 2014 [CHART]
Only 36% of American adults can correctly identify at least one official sponsor for the World Cup, with men significantly more able to do so than women (44% vs. 29%).
Read MoreLanguage In Which US Hispanic Millennials Regularly Consume Content, March 2014 [CHART]
18.7% of Hispanics ages 18 to 34 would be interested in receiving advertisements on their mobile devices, compared with 8.5% of non-Hispanics the same age.
Read MoreHispanic Daily Tablet Users By Generation, March 2014 [CHART]
Hispanic Gen Xers overwhelmingly lead in daily tablet content consumption.
Read MoreMobile Hispanics' Device Ownership, March 2014 [CHART]
Among Hispanics, the millennial generation may lead in smartphone ownership and usage, but it’s the Gen Xers who dominate in daily tablet use.
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