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Latinx

American Diversity By Generation, 2014 [CHART]

American Diversity: Fewer than half (49.2%) of American children aged 9 and younger last year were non-Hispanic Whites.

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Hispanics' Purchase Decision Influences, March 2015 [TABLE]

Hispanics are more receptive to online advertising than non-Hispanics, but also rely more on their family when making purchase decisions.

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US Population Distribution By Race, 2014 vs 2060 [CHART]

Hispanics will account for 33.5% of the under-18 population in 2060, growing from 24.4% last year to rival the non-Hispanic white population in number.

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Pinterest Demographics, September 2014 [CHART]

Females likely accounted for a lot of Promoted Pin interaction.

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Brand Buzz Among Millennials & Minorities, 2014 [TABLE]

While Amazon.com topped the brand buzz rankings among US adults overall last year, Netflix topped the charts among Millennials.

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LinkedIn Demographics [TABLE]

Some 28% of online adults are LinkedIn users, up from 22% in August 2013.

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Pinterest Demographics [TABLE]

Some 28% of online adults use Pinterest, up from the 21% who did so in August 2013.

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Instagram Demographics [TABLE]

Some 26% of online adults use Instagram, up from 17% in late 2013.

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Twitter Demographics, 2013 & 2014 [TABLE]

Some 23% of online adults currently use Twitter, a statistically significant increase compared with the 18% who did so in August 2013.

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Facebook Demographics, 2013 vs 2014 [TABLE]

Fully 71% of online adults use Facebook, a proportion unchanged from August 2013.

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