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International

UK Youth Mobile Behaviour, January 2014 [TABLE]

75% of UK child and teen tablet users employed their device in order to learn things.

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How B2B Salespeople Use Tablets, January 2014 [CHART]

B2B marketers were most likely to report successfully using tablets in sales to either walk through customer presentations or demo solutions to customers.

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Products/Services Bought On Smart Phone By European Shoppers, March 2013 [CHART]

The top categories of products purchased through smart phones included clothes and accessories, books, electronics and appliances, and tickets.

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EU-5 Consumers Who Are Comfortable Buying Online, October 2013 [CHART]

The UK had by far the highest confidence levels, with 70% saying they felt secure when making online payments and fewer than 10% saying they disagreed.

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German Tablet Users By Age, 2014 [CHART]

Tablet penetration was highest (34%) among adults 30 to 49—a demographic segment likely to be employed and enjoying some disposable income.

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German Tablet Users, 2012 & 2014 [CHART]

In Germany, 18 million people are now tablet users—26% of all consumers ages 14 and older.

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Global WhatsApp Users By Region, 2013 [CHART]

More than 200 million people worldwide now use WhatsApp regularly, according to a February 2014 blog post by GlobalWebIndex, and this figure jumped 175% last year.

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Mobile Web Users Primary Ways Of Surfing The Web, February 2014 [CHART]

6 in 10 mobile internet users from 14 key markets around the world say they typically go online to surf the web mostly (37%) or exclusively (23%) from their mobile phone.

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Facebook Ad Spending vs User Share In North America & Asia-Pacific, February 2014 [CHART]

According to Marin’s analysis of more than 200 online marketing clients, about half of their Facebook ad budgets are directed at audiences in North America,

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People Who Are Engaged With Brands On Social Networks, December 2013 [TABLE]

Interaction rates for Instagram posts made by the 249 prestige brands studied were some 15 times higher than those on Facebook.

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