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International

Average Number Of Online Devices German Consumers Own, Q1 2012 – Q1 2014 [CHART]

A large majority (87%) of German smart phone users said they enjoyed accessing the web with their phones.

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German Consumers' Device Ownership, Q1 2011 – Q1 2014 [CHART]

More than 25 million Germans access the internet every day with a mobile device.

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Top Social Media Sites Western European Sports Fans Go For Sports Info, November 2013 [CHART]

In France, Germany and the UK combined, Facebook beat out Twitter as the leading social media site for sports information.

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Millennial UK Consumers' Attitudes Toward Brands Sponsoring Sports, May 2014 [CHART]

UK millennial internet users studied—those ages 16 to 24—showed a strong preference toward official sponsors of sports events.

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Western European Online Ad Spending By Country, 2012-2018 [TABLE]

Spending on display ads continued to gain momentum, logging higher growth than any other format, at 14.9%, and a total value of $12.27 billion.

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Top 10 European Countries By Online Ad Revenues, 2013 [CHART]

Online advertising spending in Europe rose 11.9% last year to total $36.4 billion.

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US vs UK Video Ad View Share By Length, Q1 2014 [CHART]

25% of internet users in Great Britain typically watched TV via video-on-demand services, a proportion well above the other countries polled.

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US vs UK Video Ad View Share By Device, Q1 2014 [CHART]

Tablets accounted for 17% of total digital video ad views (of ads served through the company’s network) in the UK in Q1 2014.

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B2C eCommerce Sales In Italy By Category, 2013 [CHART]

In Italy, over half (54.0%) of 2013 B2C ecommerce sales to consumers belonged to the Leisure category.

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B2C eCommerce Sales In Italy, 2006-2013 [CHART]

Business-to-consumer eCommerce sales, including mobile and travel, reached €22.3 billion ($29.73 billion) in 2013.

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