International
Online Purchase Plans By Category & Region, September 2014 [TABLE]
Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.
Read MoreTV Viewing vs. Internet Use IN US & UK, June 2014 [CHART]
US consumers were no slouches when it came to total internet time.
Read MoreWhen People Check Their Smart Phones, June 2014 [TABLE]
US smartphone users are actually laggards in the morning, and relatively casual about checking their phones at night, compared with smartphone users in several other developed internet markets.
Read MoreOnline Video Viewing Penetration In Select Countries, June 2014 [TABLE]
Penetration in the East Asian country reached nearly 96%.
Read MoreLarge Enterprises' Online Budgets By Technology, August 2014 [CHART]
Roughly 7 in 10 large enterprises consider digital initiatives to be either the “most important factor” (14.5%) or “of major importance” (55.1%) to their financial success in the next 5 years.
Read MoreMobile Ad Clicks By Site & App, March 2014 [CHART]
70% of US adults who used smartphones, tablets or both had encountered mobile ads in the past month.
Read MoreGlobal Mobile Ad Revenues By Format, 2012 vs 2013 [CHART]
Global mobile advertising revenues almost doubled from $10.1 billion in 2012 to $19.3 billion in 2013.
Read MoreMobile Share Of Search Ad Spending & Clicks, Q2 2013 vs Q2 2014 [CHART]
Mobile accounted for 28% of Q2 paid search spending and one-third of paid search clicks in the US among its clients.
Read MoreMarketers Give Themselves Customer-Centricity Ratings, August 2014 [CHART]
Close to 6 in 10 global marketers report that their organizations personalize messaging based on understanding of individuals.
Read MoreDegree Of Programmatic Audience Engagement, July 2014 [CHART]
A majority of US and US-based advertisers, publishers and global technology and service are pursuing data-driven programmatic approaches to audience engagement in markets outside the US.
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