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Internal Communications

Frequency With Which SMB Employees Check Work Email After Hours, May 2013 [CHART]

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Email is still very much an ingrained activity among SMB employees, to the extent that 74% check work email outside of standard work hours, with most of those doing so at least several times a day.

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Average CMO Tenure, 2004-2012 [CHART]

The average tenure for CMOs of leading US consumer brand companies reached 45 months in 2012, continuing a steady rise from a low of 23.2 months in 2006.

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Of Marketing Metrics & "Growth Hackers" (Yeah, You Heard Me), April 2013 [CHART]

25% of marketers surveyed indicate that their team employs a growth hacker.

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Top Inbound Marketing Challenges, April 2013 [CHART]

41% of marketers say that inbound marketing demonstrates ROI for their company, compared to 9% who believe it doesn’t.

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Top Elements Of Social Strategies, Q4 2012 [CHART]

Nearly two-thirds of social media professionals agreed that appropriate social media risk management procedures were in place in their organization.

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Marketing/IT Relationship, April 2013 [CHART]

Asked to describe their relationship with their CIO/IT department, just 12% of marketers indicated it to be a “total partnership and alignment.”

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Marketers & Salespeople Disconnect Over Sales Tools, April 2013 [TABLE]

87% of marketers believe they provide the right set of tools to salespeople, but only two-thirds of salespeople agree.

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Job Satisfaction Among Digital Media Professionals, March 2013 [CHART]

Almost 8 in 10 digital media professionals are at least satisfied with their jobs.

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Telecommuter Productivity On- and Off-Site [CHART]

Workers replied that they end up working more hours when getting to do so in those sweatpants than at the office at 51% with 48% saying it’s at the office where they put in more hours.

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Things Telecommuters Most Miss About Working On-Site [CHART]

Chatting with co-workers about fun stuff–not work stuff–topped the list of things telecommuters most missed when not working on-site, at 50%.

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