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Instant Messaging

Young Millennials' Social Media Use, March 2015 [CHART]

Some 73% of Americans aged 12 and older use a social networking site or service, up from 67% last year.

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Online Activities Conducted During Conference Calls, November 2014 [CHART]

Fully 80% admitted to multitasking during conference calls, with work emails the most popular digital activity.

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Business Professionals Primary Workday Distractions, November 2014 [CHART]

Listening is more difficult than ever in the new digital workplace, according to 64% of business professionals worldwide.

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Top Brands For Customer Loyalty, February 2015 [TABLE]

Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.

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Social Media Users By Network & Age, November 2014 [TABLE]

18-to-29-year-old US internet users were more likely than any other age group to use Instagram.

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Social Networks People Use, 2012-2014 [TABLE]

The percentage of US social users who used Instagram rose from 24% to 32% between 2013 and 2014.

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Mobile App YoY Usage Growth in 2014 [CHART]

Mobile application usage – defined as a user opening an app and recording a session – increased by 76% year-over-year.

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US Social Network Adoption By Gender, December 2014 [CHART]

Only 15% of US adults say they are not a member of any social networks.

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Preferred Channel For Customer Service Inquiries, September 2014 [TABLE]

Social networks were hardly ever the preferred channel for making customer service inquiries.

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Daily Smart Phone Activities By Mobile Moms, July 2014 [CHART]

About six in 10 mothers describing the device as ‘like my backup brain.’

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