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Generations

Pinterest User Demographics [TABLE]

Pinterest, the online pinboard, has attracted 15% of internet users to its virtual scrapbooking.

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Twitter User Demographics [TABLE]

The percentage of internet users who are on Twitter has doubled since November 2010, currently standing at 16%.

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Demographics Of Social Networking Users [TABLE]

Internet users under 50 are particularly likely to use a social networking site of any kind, and those 18-29 are the most likely of any demographic cohort to do so (83%).

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Select Social Media User Demographics, February 2013 [CHART]

Facebook, which (surprise!) ranks as the most popular social network, used by 67% of respondents, proves particularly appealing to women (72%).

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Consumer Attitudes About Online Monitoring By Generation, February 2013 [CHART]

64% of 18-24-year-olds want companies to respond to them when they talk about them online.

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Demographics Of Online CPG Buyers, August 2012 [TABLE]

25% of men ages 18 to 34 had had a manicure or pedicure, while 38% had had a facial or body treatment.

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Americans Who Post Content To Brand Social Media Sites By Demographic, February 2013 [CHART]

29% of American adults post questions, ideas, and pictures on brands’ social networking sites.

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How Singles Use Technology For Dating [INFOGRAPHIC]

This infographic from Match.com illustrates how singles use technology for dating purposes.

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Consumers Who Would Consider Replacing Laptop With Tablet By Demographic, 2013 [CHART]

18- to 44-year-olds were significantly less likely than older people to expect to use the computer most often—in many cases citing smartphones or tablets instead.

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Devices People Use To Consume News & Entertainment By Demographic, 2013 [CHART]

In the 18- to 34-year-old demographic in particular, TV’s edge is slipping.

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