Generations
Americans' Perceptions Of Organizations That Threaten Their Privacy By Demographic, July 2013 [TABLE]
More than three in four internet users ages 45 and up worry about their online security, especially fraud or identity theft.
Read MoreSocial Networks Used By Baby Boomers & Silent Generation, September 2013 [TABLE]
According to McAfee, 97% of adults ages 50 to 75 go online daily.
Read MoreUS Airways Ejects Blind Customer & Bat Kid Saves San Francisco – Beyond Social Media Show [VIDEO]
Topics on Beyond Social Media Show: US Airways ejects blind passenger; Lulumon’s apology fail; JPMorgan’s Twitter storm; Bat Kid saves San Francisco & more!
Read MoreRetailers Don't Understand Millennials, November 2013 [CHART]
A recent study from Women’s Wear Daily (WWD) argues that many retailers are unaware of key points about Millennials, such as their spending power and purchase decision influence.
Read MoreDaily Time Spent Watching TV By Generation, August 2013 [CHART]
Millennials more often watched television for shorter periods of time than either Gen Xers or Baby Boomers.
Read MoreGeneration V's Daily Media Consumption, 2011 & 2013 [TABLE]
The number of kids who used a mobile device at least once daily also climbed significantly, going from 8% to 17% from 2011 to 2013.
Read MoreGeneration V's Daily Time Spent With Media By Device, 2011 & 2013 [TABLE]
Younger children are spending less time overall in front of screens, according to an October 2013 survey of US parents with kids ages 8 and younger.
Read MoreUS Mobile Video Viewers & Long-Form Content, October 2013 [CHART]
Roughly 8 in 10 saying they would watch their favorite TV serial on their phone were it available.
Read MoreDevices Used By Baby Boomers To Consume Online Content, September 2013 [TABLE]
Only four in 10 of boomers used a mobile device to get online, with three in 10 accessing it on a smartphone and one in five via a tablet.
Read MoreDaily Time Spent Online By Boomers, September 2013 [TABLE]
The poll found that this group spent an average of five hours online, only an hour less than did those ages 10 to 23.
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