Millennials
Demographics Of Social Networking Users [TABLE]
Internet users under 50 are particularly likely to use a social networking site of any kind, and those 18-29 are the most likely of any demographic cohort to do so (83%).
Read MoreSelect Social Media User Demographics, February 2013 [CHART]
Facebook, which (surprise!) ranks as the most popular social network, used by 67% of respondents, proves particularly appealing to women (72%).
Read MoreConsumer Attitudes About Online Monitoring By Generation, February 2013 [CHART]
64% of 18-24-year-olds want companies to respond to them when they talk about them online.
Read MoreDemographics Of Online CPG Buyers, August 2012 [TABLE]
25% of men ages 18 to 34 had had a manicure or pedicure, while 38% had had a facial or body treatment.
Read MoreAmericans Who Post Content To Brand Social Media Sites By Demographic, February 2013 [CHART]
29% of American adults post questions, ideas, and pictures on brands’ social networking sites.
Read MoreHow Singles Use Technology For Dating [INFOGRAPHIC]
This infographic from Match.com illustrates how singles use technology for dating purposes.
Read MoreDevices People Use To Consume News & Entertainment By Demographic, 2013 [CHART]
In the 18- to 34-year-old demographic in particular, TV’s edge is slipping.
Read MoreAmericans Keeping Informed About Brands via Social By Demographics, February 2013 [CHART]
44% of Americans agree that social networking keeps them in the know about brands and products.
Read MoreImportance Of In-Car Data Access By Age, June 2012 [CHART]
There was a strong divide between respondents ages 18 to 39, 55% of whom thought having data access in a car was important, compared with 29% of those ages 40 to 69.
Read MoreOnline Prescription Use By Generation, October 2012 [CHART]
More than one-third of baby boomers were already managing their prescriptions online.
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