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Millennials

Demographics Of Snapchat Users, October 2013 [CHART]

Among cell phone users, fully 26% of 18-29-year-olds report using Snapchat, a figure which plummets to 5% among 30-49-year-olds, 3% of the 50-64 crowd and 2% of those 65 and older.

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Demographics Of Instagram Users [TABLE]

Some 18% of cell owners use Instagram on their phones.

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Demographics Of Snapchat Users [TABLE]

Some 9% of cell phone owners use Snapchat.

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Demographics Of Image & Video Content Curators [TABLE]

53% of women and 68% of those 18-29 repost images and videos they find elsewhere on the web.

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Demographics Of Video Reposters [TABLE]

Reposting videos is most popular among internet users ages 18-29.

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Demographics Of Online Image Reposters [TABLE]

Half of female internet users do so, along with six-in-ten of those internet users ages 18-29.

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Demographics Of Citizen Media Creators [TABLE]

Fully 54% of internet users post photos or videos online that they have taken themselves.

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Demographics Of Video Content Creators [TABLE]

Some 26% of internet users post videos they take online, about half the proportion who post their own pictures.

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Demographics Of Photographic Content Creators [TABLE]

Young adults ages 18-29 are particularly likely to post pictures they take online and women are more likely to do so than men.

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Reasons To Use Branded Mobile Apps By Demographic, February 2013 [TABLE]

A full 50% of US mobile device users said they used branded mobile apps in order to receive discounts and coupons.

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