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Generation X

Tablet Owners Who Search For Info As A Result Of TV By Gender & Generation, August 2012 [CHART]

More than seven in 10 US tablet owners ages 18 to 34 looked up product information on their devices after seeing something interesting about it on TV.

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Americans By Race/Ethnicity & Age, 2011 [CHART]

Of the major races and ethnicities in the US, Hispanics are by far the youngest on average.

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American Preferences For Ad-Supported Internet Content By Select Demographics, November 2012 [CHART]

Just over one-quarter of 18-64-year-old online Americans are willing to pay a reasonable fee to watch completely advertising & commercial-free content.

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Tablet Product Searches Prompted By TV By Generation, November 2012 [CHART]

7 in 10 tablet owners say that when they see a product they’re interested in on TV, they use their tablet to get more information.

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LinkedIn Facts & Figures [INFOGRAPHIC]

This infographic by Website-Monitoring.com compiles the numbers driving LinkedIn’s success.

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American Racial/Ethnic Backgrounds By Generation, November 2012 [CHART]

Millennials (aged 18-29) in the US have diverse ethnic and racial backgrounds, and are concentrated in cities with large Hispanic populations.

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Traditional TV Viewing By Generation, Q1 2011 – Q2 2012 [TABLE]

Young people are indeed watching less TV, but it’s not a seismic shift, yet.

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Demographics Of Parents Who've Used Parental Controls On Their Online Teens, September 2012 [CHART]

Higher-income parents were more likely to use parental controls for their teens’ internet usage.

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Demographics Of Related Content Clickers By Content Category, October 2012 [TABLE]

All groups were significantly more likely to click on articles rather than videos if they were linked to from content they found interesting.

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Content-Related Behavior By Demographics, October 2012 [TABLE]

Younger US web users, especially younger males, had a high propensity to click on related articles and videos after reading online content.

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