Generation X
Connected TV Behavior By Generation [INFOGRAPHIC]
43 percent of consumers now connect to the web with their TVs.
Read MorePurchase Influence Of Online Reviews By Demographics, December 2012 [CHART]
78% of online Americans aged 18-64 agree that online reviews help them decide whether or not to purchase a product.
Read MoreIn-Store Retail Tech's Effect On Holiday Shopping Experiences By Generation, December 2012 [CHART]
Nearly two-thirds of 18- to 34-year-olds reported using their mobile phone for shopping this holiday season, and almost half said this made their phone a faster resource for accessing information than asking a store associate.
Read MoreOnline Retail Spending By Generation, December 2012 [CHART]
87% of the online population visited a retail site in November.
Read MoreOnline Shopping Behavior Of The Wealthy, December 2012 [TABLE]
Virtually all (98%) affluent consumers use the internet to shop and make purchases.
Read MoreThe Ages Of Social Media [INFOGGRAPHIC]
This infographic by Compete illustrates the age breakdown of the top social media sites.
Read MoreDevice Dependence By Age, December 2012 [CHART]
78% of 18-29-year-old social media users are very or extremely dependent on their mobile phones.
Read MoreIn-Store vs eShopping Preferences By Demographics, December 2012 [CHART]
59% of the Americans aged 18-64 surveyed online said they would rather make a purchase in-store than on their computer (31%).
Read MoreAttitudes Toward Information Gathering While On Vacation By Generation, March 2011 [CHART]
More than 57% of internet users ages 18 to 34 said they were influenced to purchase travel by their friends’ and followers’ recommendations.
Read MoreTravel Review Site Influence On Travel Purchases By Age, June 2012 [CHART]
Nearly a third of travelers ages 21 to 34 who read travel review websites said those sites had ‘much influence’ on their travel plans.
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