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Generation V

Connected TV Behavior By Generation [INFOGRAPHIC]

43 percent of consumers now connect to the web with their TVs.

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Americans By Race/Ethnicity & Age, 2011 [CHART]

Of the major races and ethnicities in the US, Hispanics are by far the youngest on average.

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Losing Sleep Over Technology [INFOGRAPHIC]

This infographic by TakePart shows which generations are using the various technologies…and who loses sleep over it.

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Reddit Marketing [INFOGRAPHIC]

Prestige Marketing created this infographic as a marketing field guide.

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African Americans By Generation [CHART]

On average, the African-American population is 14% younger than the American population as a whole.

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Scanner Demographics, Q2 2012 [CHART]

QR code scanners are mostly young men.

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American Social Network Users By Generation, June 2012 [CHART]

26% of US social network users were between the ages of 25 and 34, with another 25% between the ages of 35 and 44.

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Demographics Of American Tablet Owners [CHART]

57.3% of US tablet owners were aged over 35 in the 3-month period ending in June 2012, including almost 1 in 5 aged older than 55.

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Internet Connected Technology In Generation V Households [CHART]

Kids age 6-12, who are in the process of expanding their social circles outside of their families, are interested in (and often active on) online social media.

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Demographics Of Consumers Who Would Buy A Brand Because Of Friends' Likes [CHART]

Ipsos found that 23% of US internet users under the age of 35 said they would buy a brand because of a friend’s social endorsement, and nearly as many internet users between the ages 35 and 49 would do so.

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