Ethnic Marketing
Asian American Household Income, 2013 [CHART]
Contrary to popular perception, Hispanics were actually not the fastest-growing minority group in the US last year, according to the Census Bureau. In fact, Asian-Americans were.
Read MoreHispanic Share Of Nationwide Discretionary Spending Estimates, Summer 2011-Summer 2013 [CHART]
Total discretionary spending estimates for Hispanic households has grown during each quarter.
Read MoreHispanic & Nationwide Discretionary Spending Estimates, Summer 2011-Summer 2013 [CHART]
Nationwide discretionary spending was estimated to total $1.77 trillion in the Summer of this year.
Read MoreHispanics & Online Coupons, December 2013 [CHART]
About 7 in 10 Hispanics use coupons found on social media sites, making them almost 30% more likely than the average US consumer (54%) to do so.
Read MoreAmerican Social Network User Demographics By Device, Q2 2013 [TABLE]
Among millennials, rates of smart phone and PC usage of social networks were identical.
Read MoreAmerican Jobs That Are 90% Or More White [CHART]
Whites account for about 81% but there are 33 occupations counted by the BLS where whites officially account for nine in ten of all workers, or more.
Read MoreDemographics Of Instagram Users, October 2013 [CHART]
Some 20% of female cell phone users aged 18 and up use Instagram, compared to 16% of males.
Read MoreDemographics Of Snapchat Users, October 2013 [CHART]
Among cell phone users, fully 26% of 18-29-year-olds report using Snapchat, a figure which plummets to 5% among 30-49-year-olds, 3% of the 50-64 crowd and 2% of those 65 and older.
Read MoreDemographics Of Instagram Users [TABLE]
Some 18% of cell owners use Instagram on their phones.
Read MoreDemographics Of Snapchat Users [TABLE]
Some 9% of cell phone owners use Snapchat.
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