Email Marketing
Social TV Penetration [INFOGRAPHIC]
Large majorities approaching 90% now use their mobile devices while watching conventional television.
Read MoreMobile Apps With Social/Local Features [INFOGRAPHIC]
Among the top 15 apps, 12 have a social and/or local component.
Read MoreIn-Person Interactions The Most Effective Marketing Tactic [CHART]
Among small businesses, marketing tactics such as email, websites, in-person interaction, and social media are viewed as most effective overall.
Read MoreMost Effective B2B & B2C Marketing Tactics [CHART]
Among small businesses, marketing tactics such as email, websites, in-person interaction, and social media are viewed as most effective overall.
Read MoreB2C Email Subject-Line Length Metrics [CHART]
The longer the length (in characters) of a B2C email subject line, the higher its open, click, and click-to-open rates.
Read MoreReasons For Sharing Daily Deals [CHART]
54% of consumers who subscribe to a daily deal program strongly agree that they will share a deal because it’s great, regardless of whether or not they are current customers of a business.
Read MoreEmail Marketing Conversions [INFOGRAPHIC]
Monetate created this infographic to illustrate how to increase email marketing conversions.
Read MoreOutsourcing Email Marketing [CHART]
What marketing professionals had to say about the email-related services their teams are using to overcome limitations in expertise and time in 2011.
Read MoreProduct Research Or Customer Service Online Destinations [CHART]
Consumers’ top choices were to visit the company website to make a purchase decision (89.3%) and visit a company site for self-serve support (68.8%).
Read MoreTop Ten Subject Line Keywords By Open Rate, 2011 Holidays [TABLE]
More than 13% of the major online retailers tracked by The Retail Email Blog in July referred to Christmas or the holidays, a higher proportion than in any of the prior 6 years.
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