Email Marketing
Average Transaction Value By Traffic Source, Q3 2011-Q2 2012 [CHART]
The average order value of website traffic from search in Q2 2012 was $90.40, almost 10% higher than traffic from email $82.72.
Read MoreTypes Of Daily Deals Users Share With Their Social Networks [CHART]
65% of daily deal subscribers had used a social network to recommend a deal related to a restaurant, making that the most-shared deal category.
Read MoreFactors That Influence Daily Deal Purchases From Local Businesses [CHART]
Half of those surveyed named the recommendation of a friend or family member as a reason they would purchase a deal.
Read MoreReasons Americans Buy Daily Deals [CHART]
People who sign up for daily deals seem intent on keeping their money local. According to a Q1 2012 survey of US internet users.
Read MoreAmerican Email Users By Generation [CHART]
In February 2012 Pew polling, six in 10 boomers reported using email “yesterday,” essentially matching the 30-to-49 and 18-to-29 age groups.
Read MoreMillennials & Social Activism [INFOGRAPHIC]
This infographic illustrates the results of a TBWA Worldwide study of Millennial activism.
Read MoreTop Ways Hispanics Seek Advice About Products & Services [CHART]
Of the various ways adult Hispanic consumers seek advice about products and services, face-to-face interactions far outgun any digital method, used by roughly three-quarter of survey respondents.
Read MoreEmbracing Online Culture [INFOGRAPHIC]
J6 Design designed this infographic that offers seven reasons you should embrace online culture.
Read MoreCommon Tablet Activities By Generation [CHART]
For all tablet owners under age 50, playing games was the most common activity. For the youngest tablet owners, ages 18 to 29, this was followed by shopping, reading books and email.
Read MoreGmail In Search Will Extend The Reach Of Email Marketing
Google’s Gmail in Search trail could significantly extend the life of email campaigns.
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