Email Marketing
Email Volume Variance By Industry, Q1 2013 [CHART]
Email volume increased by 11.6% year-over-year in Q1, following a 5.4% year-over-year increase in Q4.
Read MoreCurrent & Future Marketing Impact Of Big Data Analytics, 2013 [CHART]
Almost six in 10 respondents said Big Data largely informed marketing techniques related to search, email or SMS, while about half said they saw a large effect on customer segmentation practices.
Read MoreSmart Phone Activity Share By OS, May 2013 [CHART]
Americans spend about an hour each day on their smart phones (58 minutes to be exact).
Read MoreSmall Businesses & Email List Growth, May 2013 [TABLE]
57% of respondents said they are always actively trying to grow their email lists.
Read MoreMobile Video Discovery Methods, May 2013 [CHART]
35% of mobile device owners watch videos on their device.
Read MoreBranded Content Marketing Activities, April 2013 [CHART]
Nearly seven in 10 respondents distributed their content in digital media other than email or the brand’s own website, while 67% purchased advertising space for their content.
Read MoreShare Of E-Commerce Site Traffic By Source, Q4 2011-Q4 2012 [CHART]
Compared to email (2.82%) and social media (1.55%), search (31.43%) is easily the primary driver of direct e-commerce traffic.
Read MoreMarketing Attribution Channels, October 2012 [CHART]
Email and paid search are some of the easiest channels to include in attribution programs.
Read MoreOnline Branding Tactics Effectiveness, May 2013 [CHART]
70% of brands and 77% of agencies have employed branded content marketing for advertising purposes in the past year.
Read MoreSocial Media Sites Teens Use Most Often [TABLE]
Teen girls who are social media users are much more likely than boys to maintain an account on Twitter (31% vs. 21%).
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