Email Marketing
Popular Mobile Phone Activities, May 2013 [CHART]
9 in 10 American adults own a cell phone as of May, and these adults are using their phones for a variety of activities other than voice calls.
Read MoreEffect Of Gmail Tabs On Email Management By Age, August 2013 [CHART]
The majority of users of Google’s email service had had a neutral or positive response to tabs.
Read MoreWhere Gmail Users Open Their Mail, August 2013 [CHART]
54% of Gmail emails were opened on either an iPhone or Android device, and another 9% opened on the iPad.
Read MoreGlobal Email Open Share By Device, August 2013 [CHART]
47% of worldwide emails in August were opened on a mobile device, up 3% from July and an increase of 24% year over year.
Read MoreTime Using Tablets By Activity, September 2013 [CHART]
Tablet owners spend half of their device time with entertainment activities such as playing games, reading books, watching live TV or listening to music and radio.
Read MoreMale Shopping Habits, September 2013 [TABLE]
63% of men actively look for sales in-store and 53% regularly use coupons to cut costs, with that tendency slightly higher among younger men.
Read MoreB2B Marketing Tactics, 2012 & 2013 [TABLE]
Websites were the most uniformly employed technique, used by 85% of those polled.
Read MoreTrust In Advertising, September 2013 [CHART]
84% of respondents said they completely or somewhat trust recommendations from people they know, a 6% point increase from 2007.
Read MoreShare Of eCommerce Site Visits By Source, Q2 2012 – Q2 2013 [CHART]
About one-third of the sampled e-commerce site visits in Q2 came from search, compared to roughly 2.4% from email and just 1.1% from social media.
Read MoreFrequency Of Mobile Content Activities By Single Smart Phone Users, May 2013 [TABLE]
Single women showed a somewhat higher addiction to their smart phone than men, according to the online dating sites’ study.
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