eCommerce
B2C Content Marketing Goals, August 2012 [CHART]
Most content marketing aims to drive pre- and post-sales activity.
Read MoreCustomer Service Features Important To Online Gift Buyers, September 2012 [CHART]
US online buyers told surveyor MarketLive in September that accessible information and customer service was very important when buying gifts online.
Read MoreSelect eTailing Tactics of Leading Retailers, 2011 & 2012 [CHART]
The majority of online purchases still occur on the desktop, but smart phone and tablet commerce are assuming greater prominence.
Read MoreHow Social Media Is Used For Holiday Gift Ideas, October 2012 [CHART]
Reviews were the primary way US internet users would be using social media this holiday season for gift ideas.
Read MoreMobile Ad Post-Click Behaviors Of Retail & Restaurant Consumers [CHART]
Retail and restaurant advertisers are driving users to websites and stores for purchases by incorporating store locator, site search, and map view.
Read MoreSmart Phone vs Tablet Shopping Behavior, Q3 2012 [CHART]
Smart phones are most commonly used to find local stores, to check prices and for product research.
Read MoreWhere People Shopped Online This Thanksgiving & Black Friday [CHART]
Compete decided to look at the actual shopping time (minutes) consumers spent shopping online Thanksgiving and Black Friday.
Read MoreHoliday Shopping [INFOGRAPHIC]
This infographic by Kelton looks at the holiday shopping season.
Read MoremCommerce Comfort By Price Range, Q3 2011 vs Q3 2012 [CHART]
Mobile owners are becoming more comfortable spending larger amounts when purchasing from their device.
Read MoreData For Deals: Mobile Users Openness To Sharing, November 2012 [CHART]
Fully 88% of American mobile users will provide some level of personal information over their devices in exchange for offers that are valuable to them.
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