eCommerce
How Consumers Believe Virtual Reality Would Affect Shopping, December 2014 [CHART]
More than one-third of US internet users said VR would make them open to purchasing more online since it would give them a more realistic feel of the product remotely.
Read MoreThe Economic Power Of Amazon, Apple, Facebook & Google [VIDEO]
Scott Galloway, a professor of Marketing and Brand Strategy at the NYU Stern School of Business, discusses The Gang of Four (Google, Facebook, Apple, and Amazon), their victims, and the strategies that led them onto a path to a trillion dollar market cap.
Read MoreUS Proximity Mobile Payment Adoption, 2014-2019 [TABLE]
By 2016, total mobile payment transactions will reach $27.05 billion, with users spending an average of $721.47 annually.
Read MoreDigital Banking Use By Generation, May 2015 [CHART]
More than half of US millennial smartphone users have deposited a check by taking a picture of it.
Read MoreTop Elements For Mobile Retail Experience, October 2015 [CHART]
Convenience is the most important element of the mobile retail experience, whether that experience is on the mobile web or in mobile apps.
Read More2015 Brands With Most Loyal Customers [TABLE]
Netflix is this year’s brand loyalty leader, rising 11 spots from last year’s results to take the mantle from Amazon.
Read MorePlatforms To Which Marketers Would Allocate Budgets, September 2015 [CHART]
Several fast-growing social media services began offering themselves as platforms for advertisers this year.
Read MoreWhy Apple Watch Owners Do Not Use Apple Pay, August 2015 [CHART]
Those respondents who hadn’t used Apple Pay were potentially open to it—29% said the main thing holding them back was lack of support from their bank.
Read MoreTypes Of Purchases Made With Apple Pay, August 2015 [CHART]
Mobile payments are slow to catch on among the general population, but early adopters of the Apple Watch are also rapidly adopting Apple Pay, research suggests.
Read MoreConsumer Concern Over Privacy & Data Security, August 2015 [CHART]
AYTM Market Research found in August that 18% of US internet users were very concerned with online privacy and security, with another 19.7% responding with general concern.
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