eCommerce
Common Tablet Activities By Generation [CHART]
For all tablet owners under age 50, playing games was the most common activity. For the youngest tablet owners, ages 18 to 29, this was followed by shopping, reading books and email.
Read More"Big Data" Effect On Sales [CHART]
Only half of sales executives are aware of big data, and just 16.5% of those say that their company has a big data strategy that impacts sales.
Read MoreBaby Boomer Spending [TABLE]
hold 70% of US disposable income, and buy 49% of total consumer-packaged goods.
Read MoreTop 5 Mobile Retail Site Visitors By Gender [CHART]
Target and Walmart attracted more female shoppers to their mobile websites (65% and 58%, respectively), whereas men favored Best Buy’s mobile site (61%).
Read MoreGmail In Search Will Extend The Reach Of Email Marketing
Google’s Gmail in Search trail could significantly extend the life of email campaigns.
Read MoreTop 10 Mobile Apps For Shopping, June 2012 [TABLE]
47% of American smart phone owners used a mobile shopping app in June 2012.
Read MoreSocial TV Penetration [INFOGRAPHIC]
Large majorities approaching 90% now use their mobile devices while watching conventional television.
Read MorePercent Of Mobile Restaurants, Auto & Travel Searches That Result In Purchases [CHART]
89% of smart phone owners and 84% of tablet users have immediate purchase intent and take action within 24 hours of their restaurant research. However 64% of smart phone and 44% of tablet users in Restaurants make a decision within an hour.
Read MoreWebsite Preferences For Mobile Shopping [CHART]
For mobile owners who prefer using a website than an application when shopping on their device, convenience/ease (39%) and additional features (21%) are the primary reasons for doing so.
Read MoreAmazon Product Mix, 2001-2011 [CHART]
30% of online buyers surveyed say they began researching their most recent online purchase via Amazon.
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