Demographics
Smart Phone Users By Household Income [CHART]
Smart phone users tend to come from higher-income households.
Read MoreFacebook Advertising [INFOGRAPHIC]
Facebook created this infographic to help convince more people to buy their ads.
Read MoreHow Men Use Their Video Game Consoles [CHART]
More than one in 10 men said they were taking advantage of consoles’ internet connectivity by using them as over-the-top devices to stream TV shows and movies.
Read MoreConsumer Electronic Devices Men Favor For Entertainment [CHART]
Men are favoring their computers—and not their televisions—when looking to be entertained.
Read MoreHow Hispanics React To Internet Radio Ads [CHART]
14% of Hispanic listeners responded to an ad by making a purchase, while 26% visited a company’s website and 22% searched online for more information about a product or service.
Read MoreSocial Media & Vacations [INFOGRAPHIC]
MDG Advertising put together this infographic to illustrate how people use social media for vacations.
Read MoreAmerican Parents' Use Of Social Media For Back-To-School Shopping, 2010-2012 [CHART]
Of US parents who planned to use social networks for back-to-school shopping, 70% will do so to find out about promotions, 49% to browse products and 39% to read reviews or recommendations.
Read MoreMobile Users & Shopping By Generation [CHART]
Among three segments of mobile users in the US (who routinely use mobile media including native apps and mobile websites), women with children at home are highly likely to use their devices while shopping in retail stores (77%), as are mobile Boomers (74%).
Read MoreVideo's Effect On Millennials' Purchase Decisions [CHART]
Video also has become a key influencer for online apparel shopping, especially among Millennials (aged 18 to 34).
Read MorePost Blog-Recommendation Acts By Mothers [CHART]
The most common purchase made as a result of a recommendation on a mom blog was that of a book, at 63%.
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