Demographics
Demographics Of Online CPG Buyers, August 2012 [TABLE]
25% of men ages 18 to 34 had had a manicure or pedicure, while 38% had had a facial or body treatment.
Read MoreMen's Grooming Product Sales Growth, 2011 vs 2012 [CHART]
Global Industry Analysts predicts the global male grooming products industry will generate $33 billion in revenue by 2015.
Read MoreAmericans Who Post Content To Brand Social Media Sites By Demographic, February 2013 [CHART]
29% of American adults post questions, ideas, and pictures on brands’ social networking sites.
Read MoreHow Singles Use Technology For Dating [INFOGRAPHIC]
This infographic from Match.com illustrates how singles use technology for dating purposes.
Read MoreSocial TV & Super Bowl XLVII [INFOGRAPHIC]
This infographic by Trendrr TV breaks down the social TV chatter that Super Bowl XLVII generated.
Read MoreConsumers Who Would Consider Replacing Laptop With Tablet By Demographic, 2013 [CHART]
18- to 44-year-olds were significantly less likely than older people to expect to use the computer most often—in many cases citing smartphones or tablets instead.
Read MoreDevices People Use To Consume News & Entertainment By Demographic, 2013 [CHART]
In the 18- to 34-year-old demographic in particular, TV’s edge is slipping.
Read MoreAmericans Keeping Informed About Brands via Social By Demographics, February 2013 [CHART]
44% of Americans agree that social networking keeps them in the know about brands and products.
Read MoreAttitudes Toward Super Bowl Commercials By Gender, January 2013 [TABLE]
More than three-quarters of consumers viewed the commercials as entertainment, up from 73% last year—however, only 10.5% said they were actually influenced to buy as a result of the spots.
Read MoreSuper Bowl Allegiance: 49ers vs. Ravens Fans By US County [MAP]
This map illustrates where those football fan allegiances on Facebook lie during the Super Bowl by US county.
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