Demographics Archives - Page 60 of 106

Demographics Of Teens Who Use Social Networking Sites Or Twitter [TABLE]

82% of online teens say they are either users of social networking sites like Facebook or users of Twitter.

Changes In Adult & Teen Social Networking vs Twitter Use, 2006-2012 [CHART]

Teenagers’ use of Twitter now outpaces that of adults; just 16% of online adults are Twitter users, up slightly from the 12% who were using Twitter in 2011.

Types Of Information Teens Share On Social Media Profiles, 2006 vs 2012 [CHART]

91% of teens post a photo of themselves on their social media profiles, up from 79% in 2006.

Amount Of Mobile Shopping By American Moms, December 2012 [CHART]

Only 11% of moms said mobile was the shopping method they would choose, if given only one option.

Product Categories That Interest Mobile Moms, March 2013 [CHART]

Clothing and beauty ranked as the top product categories for which moms shopped on their smart phones and tablets, at 56% and 47%, respectively.

Frequency Of American Moms' Mobile Shopping, March 2013 [CHART]

35% of mobile moms said they used their device daily for shopping purposes.

Affluents' Shopping Habits, May 2013 [TABLE]

Wealthy consumers are as likely to make purchases in-store as online, and few have embraced showrooming, loosely defined as the practice of checking out a product in-store before buying online.

Mom's Engagement Prompts, May 2013 [TABLE]

81% of mothers will engage more with a brand if they are offered a reward.

Top 10 Advertisers On Hispanic Websites, Q1 2013 [TABLE]

Procter & Gamble (P&G) and Toyota were by far the leading advertisers on Hispanic websites, neck and neck with 6.78% and 6.74% share of ad occurrences, respectively.

Millennials Financial Difficulties, Q1 2013 [CHART]

The Shopper Sentiment Index, which measures the economy’s impact on consumers and how they approach grocery shopping, remained at approximately 85 among Millennials in Q1, a level it has stood at or around for a year.