Demographics
CEOs' Use Of Social Media [INFOGRAPHIC]
This infographic examines the social presence of top business leaders to reveal which CEOs are lighting up social media.
Read MoreUS Millennial Teens' Spending By Category, October 2014 [CHART]
Half of teen spending is concentrated in 3 categories.
Read MoreDaily Deal User Demographics, October 2014 [CHART]
Roughly 4 in 10 American adults use online coupons or deals like those offered by Groupon.
Read MoreWhere Affluent Americans Plan To Shop For The Holidays By Generation, August 2014 [TABLE]
Among US internet users with a household income of $75,000 or more, online-only stores such as Amazon.com and eBay were the shopping venues of choice, cited by 71%.
Read MoreTypes Of Content Young Millennials Share On Social, August 2014 [TABLE]
Those ages 13 to 22 were most likely to post pictures of themselves (60%), with photos of friends and family the second most popular content type.
Read MoreNewspapers' Online Reach By Demographic, August 2014 [CHART]
Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.
Read MoreAmerican College Student Demographics, 2013 [CHART]
The number of Americans enrolled in college (undergraduate and graduate) declined by almost half a million for the second consecutive year in 2013.
Read MoreAspects Of Mobile Ads That Appeal To Mothers, November 2014 [CHART]
Coupons are by far the most appealing feature in a mobile ad, cited by 72% of expectant women and mothers with children up to 8 years old.
Read MoreFrequency US Students' Technology Use For Schoolwork By Device, February 2014 [TABLE]
60% of child and teen internet users turned to a tablet for schoolwork.
Read MoreeSports Fan Demographics, March 2014 [CHART]
69% of Americans who frequently watched or participated in eSports were male, compared with 31% who were female.
Read More