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Content Marketing

Monthly TV Everywhere Videos Viewed By Device, Q1 2013 & Q1 2014 [CHART]

The number of unique TV Everywhere visitors in the US rose 157% between Q1 2013 and Q1 2014 and 49% between Q4 2013 and Q1 2014.

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Tide Culturejacks Game Of Thrones & Google+ Thumbnails Are Going Away [VIDEO]

Episode 54 of the Beyond Social Media show: David Erickson & BL Ochman discuss Tide’s culturejacking of Game of Thrones and Google+’s vanishing thumbnails.

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Global Time Spent Watching eSports Video [CHART]

IHS projected impressive growth through 2018, when total eSports viewing hours were forecast to reach 6.6 billion worldwide.

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Video Viewing On Connected Devices, 2013 vs 2014 [CHART]

Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.

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Netflix Branded Content Examples & Wikipedia's Battle Against Brands [VIDEO]

Episode 53 of the Beyond Social Media show: David Erickson & BL Ochman discuss examples of Netflix branded content efforts & Wikipedia’s battle with brands.

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Global Executives' Top Sources Of Industry News, June 2014 [CHART]

A majority of global executives rely on email newsletters for industry-specific news.

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Amazon Prime Spending vs Non-Prime Customers [CHART]

People who subscribe to Amazon Prime spend a lot more than non-Prime members.

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Social Channels Top Charities & Non-Profits Use, June 2014 [CHART]

Social media use is almost ubiquitous among top charities and non-profits, with 98% using at least one platform.

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Social Networks Play The Game Of Thrones [INFOGRAPHIC]

This infographic from Marketo imagines the social networks playing Game of Thrones.

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Mobile Users Most Important Devices For Information, June 2014 [CHART]

Some 29% named their smartphone the most important media platform when searching for information during the purchase process, up from 23% the prior year.

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