Content Marketing
Share Of Video Plays By Duration & Device, Q1 2014 [CHART]
Almost 90% of video plays on smartphones were less than 10 minutes in length, and roughly 80% of video plays on tablets were also short-form video.
Read MoreSmart Phone Owners Who Would Pay For World Cup Video [CHART]
More smartphone-toting World Cup followers in the UK were willing to pay for World Cup video content than in any other country polled.
Read MoreFortune 500 CMOs' Biggest Challenges, 2014 [CHART]
Reaching consumers across digital touchpoints was the second-biggest challenge among Fortune 500 CMOs for this year.
Read MoreTop Benefits Of Professional Content On LinkedIn, June 2014 [CHART]
A leading 78% consume content in order to keep up with industry news, while 73% do so to discover new ideas within the industry.
Read MoreGlobal Newspaper Circulation & Advertising Trends By Region, 2013 [CHART]
Print newspaper circulation around the world actually increased by 2% year-over-year in 2013, as gains in Asia and Latin America offset losses in other regions.
Read MoreFacebook Brand Post By Time of Day, June 2014 [CHART]
The most popular hour for brands to post on Facebook is 12-1PM EST.
Read MoreFrench 2014 World Cup Watchers By Device [CHART]
Out of the 57% of internet users in France who said they would follow at least some of the tournament’s games, just 9% planned to use a smartphone to do so.
Read MoreLanguage In Which US Hispanic Millennials Regularly Consume Content, March 2014 [CHART]
18.7% of Hispanics ages 18 to 34 would be interested in receiving advertisements on their mobile devices, compared with 8.5% of non-Hispanics the same age.
Read MoreLikelihood Pay TV Subscribers Will Cut The Cord, 2011-2014 [TABLE]
The percentage of pay TV subscribers who were likely to cancel their cable services had held steady between 2011 and 2014.
Read MoreReasons People Watch TV Everywhere, November 2013 [CHART]
Flexibility is the main reason today’s busy, on-the-go consumers are taking advantage of TV Everywhere.
Read More