Content Marketing
Consumer Interactions With Brands On Social Networks, July 2014 [CHART]
Internet users aged 16-64 from 32 countries around the world are far more likely to be sharing brand content on Facebook than on Google+ or Twitter.
Read MoreShare Of Time Spent Using Mobile Browser vs App, April 2014 [TABLE]
Easy access and mobile optimization were the top reasons smartphone apps had grabbed the majority of time spent with leading US digital media properties.
Read MoreContent Sharing By Category & Social Channel, Q2 2014 [CHART]
Social sharing via mobile devices continues to the rise, with sharing from smartphones and tablets in Q2 growing by 19% from Q1.
Read MoreDaily Online Video Consumption By Content Type, 2010-2013 [TABLE]
More people are gravitating toward full-length video content as opposed to shorter clips.
Read MoreTop Smart Phone Activities By Generation, July 2014 [TABLE]
Almost three-quarters of Millennial smartphone owners engage in social networking on their devices during a typical week.
Read MoreTypes Of Mobile Apps US Hispanics Use, December 2013 [TABLE]
Nearly 70% of unacculturated US Hispanic internet users reported that a social media app was one of their top three used apps.
Read MoreWeekly Media Consumption By Generation, July 2041 [CHART]
American Millennials (18-34) spend a slight majority of their weekly media time using digital devices, and are the only generation where digital media consumption exceeds traditional media.
Read MoreComcast Customer Service Call From Hell & Kindle Unlimited [VIDEO]
This episode of Beyond Social Media: Comcast’s viral customer service call; Kindle Unlimited; Greenpeace brandjacks LEGO; wedding drones & LinkedIn buys Newsle.
Read MoreOrder In Which People Pay Attention To Search Results That Include Video Thumbnails [FIXATION MAP]
This heatmap illustrates the order in which search engine users fix their attention on search results that include video thumbnails.
Read MoreHow People View Search Results That Contain Video Thumbnails [HEATMAP]
This heatmap illustrates how search engine users pay attention to search results that include video thumbnails.
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