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Content Marketing

Mobile App Consumption Increases By Category, 2013-2014 [CHART]

The overall amount of time spent with mobile applications grew by 21% between August 2013 and last month.

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Online Video Consumption By Device & Duration, Q2 2014 [CHART]

A slim majority of time spent watching video on mobile phones during Q2 was spent with content less than 10 minutes in length.

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Products North Americans Plan To Buy Online By Category, March 2014 [TABLE]

When asked about the products they planned to purchase digitally in the next six months, 22% of US internet users cited cosmetics—the second-lowest response.

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Google's US Search Ranking Factors, September 2014 [CHART]

Quality content creation is considered the most effective SEO tactic (and also the most difficult to execute) and a new Google search rankings study gives further weight to the importance of quality, relevant content.

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Most Popular Mobile Videos Watched By US Mothers, September 2014 [CHART]

Some 88% of expectant women and mothers with children up to 8 years old own a smart phone.

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Microsoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]

Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.

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US LGBT Media Consumption By Age, September 2014 [TABLE]

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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TV vs Video Streaming Service Satisfaction, September 2014 [CHART]

US users of aggregated video streaming on-demand and regular TV provider services are much more likely to recommend their video streaming provider than their TV provider,

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Photo Data Mining [INFOGRAPHIC]

A new crop of digital marketing companies are searching, scanning, storing and repurposing consumers’ images to draw insights for big-brand advertisers.

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2015 B2B Content Marketing Trends [INFOGRAPHIC]

This infographic by uberflip illustrates some content marketing trends B2B marketers can expect in 2015.

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