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Content Marketing

Millennial Teens' Favorite Media Activities, November 2015 [CHART]

Teens (aged 13-18) in the US spend roughly 9 hours per day with media, including more than 6-and-a-half hours with screen media.

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Millennial Teen Media Consumption, November 2015 [CHART]

Teens (aged 13-18) in the US spend roughly 9 hours per day with media, including more than 6-and-a-half hours with screen media.

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Facebook Brand Post Interaction Rates By Content Type, 2014 vs 2015 [CHART]

Image and video post interaction rates on Facebook dropped on a year-over-year basis in Q3, as they did in Q2, with the opposite trend apparent for link and text posts.

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Consumers' Website Experience Expectations, October 2015 [CHART]

A high-performing website is again more important to consumers than fresh and updated content, a consistent cross-screen experience and personalized content.

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Types Of News For Which Mobile Users Prefer A Browser vs An App, August 2015 [CHART]

For some activities, mobile users have a clear preference about app vs. browser usage.

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How Bloggers Promote Their Posts, August 2015 [CHART]

When it comes to driving traffic to their posts, 93.2% of US bloggers rely on social media marketing.

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How Often American Bloggers Post New Content, August 2015 [CHART]

More than half of US bloggers publish blog posts at least weekly.

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Top Social Media Marketing Strategy Objectives, October 2015 [CHART]

Almost two-thirds of social media marketer said that increasing audience engagement was crucial.

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Top Disruptions Marketers See To Their Companies, August 2015 [CHART]

There will be no shortage of disruptions to companies, spurring the need for these data and analytics capabilities.

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Top Skills For Responding To Marketing Landscape Disruptions, August 2015 [CHART]

83% of marketers believed that it would be very important to know how to make data-informed decisions to respond to disruptions to their jobs.

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