Podcast Listeners On LinkedIn By Age [CHART]

Podcast Listeners on LinkedIn By Age

More than one-third (35%) of LinkedIn members around the world listen to podcasts, and fewer than 1 in 10 (8%) don’t know what a podcast is, according to results from a LinkedIn survey of more than 2,500 members.

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Types Of B2B Content Personalization [CHART]

Chart: Types Of B2B Content Personalization

Some 68% of B2B marketers are testing out personalization of content or offers, perhaps in an effort to counter challenges with engagement. The primary form of personalization being tested by respondents is the type of content that targets are engaging with, though many are also trying out personalization by job function and title.

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Moms' Most-Watched Movie Genres On TV [CHART]

Chart: Moms' Most-Watched Movie Genres on TV

Moms love action and men watch romance. Surprised? A study from Adobe Digital Insights finds that some stale stereotypes simply don’t apply. Mothers watch Crime and Action movies more regularly than Romances, while many men often watch Musicals and Romance movies.

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2018 Online Marketing Trends [INFOGRAPIC]

Infographic: 2018 Online Marketing Trends

This infographic surveys various online marketing trends for 2018 from a variety of marketing reports. The insights include: 74% of customers feel frustrated when website content is not personalized and many more.

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