Content Marketing
Social Distribution Channels
55% of marketers use Twitter to distribute their content.
Read MoreContent Is King…For Marketing
60% of all content-sharing messages specifically mention a brand or product name.
Read MoreGuy Kawasaki: Enchantment Speech
Guy Kawasaki discusses the themes of his book Enchantment during a speech in London on April 4, 2011 during a Learning Without Frontiers talk.
Read MoreContent Discovery
Content Discovery: Search drives 41% of the traffic to content pages.
Read MoreContent Marketing Challenges
73.6% of US marketers find creating original content challenging.
Read MoreGoogle Expands Social Search
Google is now folding its social search within the rest of its natural search results pages, rather than segregating them at the bottom of the results as it had been doing.
Read MoreThe YouTube Trends Tool
The YouTube Trends Dashboard tool shows you what videos are most popular and what videos are most shared, broken down by geography, age, and gender. You can even compare what videos people in different geographic locations find interesting.
Read MoreYahoo! Ramping Up Original Video
Yahoo will significantly increase its original video offering in 2011 with a new business show on Yahoo Finance, scripted entertainment and news verticals. Another indication of the explosive demand for video content.
Read MoreMatthew Inman Explains How To Get 5 Million People to Read Your Website
Matthew Inman, owner of The Oatmeal, talks about creating the site, his ideas and how he drove traffic to it. While sharing his favorite comic strips, he offers up some advice on how to create successful viral marketing campaigns.
Read MoreWhat Are Infographics?
This eStrategy Marketing Video podcast examines what infographics are and looks at the Infographics marketing trend.
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