Content Marketing
Time Spent By Chinese Viewing Online Video By Device [CHART]
There were 350 million online video watchers in China as of June 2012. That’s 40 million more people than the total population of the US last year.
Read MoreHow Mobile Content Encourages Brand Trust [CHART]
Consumers also had their trust in a brand boosted by mobile content that went beyond a sales message to provide them with some utility.
Read MoreHow Social Media Encourages Brand Trust [CHART]
84% of US consumers felt that brands needed to prove themselves trustworthy before they would interact with them or other information sources.
Read More10 Pinterest Best Practices [INFOGRAPHIC]
10 Pinterest Best Practices [INFOGRAPHIC]
Read MoreThe State Of The Blogosphere 2012 [INFOGRAPHIC]
There are an estimated 31 million bloggers in the U.S. as of July 2012.
Read MoreThe Unfulfilled Promise Of Online Video
Despite statistics that show increasing adoption of online video by both consumers and corporations, the promise of the medium remains largely unfulfilled.
Read MoreB2B Email Marketing Dayparting [INFOGRAPHIC]
44% of B2B marketers say sending emails on Tuesday results in better open rates.
Read MoreContent Consumption Of American Smart Phone Users [CHART]
Gaming was a significantly less popular activity on smart phones, according to a study of US internet users conducted by Frank N. Magid Associates.
Read MoreContent Consumption Of American Tablet Users [CHART]
On average, tablet gamers downloaded 22 games over the past year, according to a study of US internet users conducted by Frank N. Magid Associates for gaming company PlayFirst.
Read MoreQualities Of Engagement For Top YouTube News Videos [CHART]
More than a third (35%) of the videos depicted devastating or intensely graphic images.
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