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Content Marketing

B2B Marketers' Activities, September 2012 [CHART]

B2B marketers are devoting a good deal of their work hours to content creation and management and lead generation.

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Food-Related Content That Appeals To Female Bloggers vs. Bland, Ordinary, Everyday Internet Users, May 2012 [CHART]

Recipes are one of the most sought-after pieces of food content online. In a May BlogHer survey, 89% of internet users interested in food content went online for recipes.

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Leading Multitainment Activities, Q2 2012 [CHART]

Simultaneous usage was more task-based than entertainment-focused.

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SMBs' Social Media Channels, March 2012 [CHART]

When it comes to the specific social channels SMBs are using, Facebook, not surprisingly, tops the list, with 26% of small businesses and 38% of medium-sized businesses saying they used a company Facebook page.

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Webinars Suck

Most webinars suck. You know it. I know it. We ALL know it.

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Online Photo & Video Creators & Curators, September 2012 [TABLE]

46% of adult American internet users post original photos or videos online that they have created, and 41% repost photos or videos on sites designed for sharing images.

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Keyword Research How To [INFOGRAPHIC]

Promodo created this infographic to illustrate how to conduct keyword research.

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Webinars [INFOGRAPHIC]

Vintage Tire Commercial Reflects Sexism Of The 70s

This infographic by ClickMeeting sheds some light on how webinars are used.

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Most Used Social Media Sites For Marketing [TABLE]

Roughly half (48.9%) of marketers used YouTube, and 20.6% were on Pinterest, compared to the 82.7% on Twitter and 87.7% on Facebook.

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Reasons Marketers Use Select Social Media Channels [TABLE]

Images, videos and infographics were used by 38.2%, 35.9% and 25.7% of respondents, respectively, and additional data suggested these visual assets were of greatest importance to content marketing programs.

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