Content Marketing
Building YouTube Audiences [INFOGRAPHIC]
This infographic by FanBridge takes a look at how YouTube channel owners are building audiences.
Read MorePaid Streaming Video Market Share, February vs. September 2012 [CHART]
While Netflix remains the dominant provider of paid alternative TV services, Amazon Instant Video is gaining traction with consumers.
Read MoreBig Data Drove Obama's Victory
On TV the Obama campaign was able to buy 14% more efficiently, to make sure they were talking to their persuadable voters.
Read MoreSelect Social Media Channels Used For Political Information By Generation, April 2012 [CHART]
Social network users claim social content doesn’t influence their political opinions and activity but the evidence is adding up that they are wrong.
Read MoreScouting Online Sports Fans [INFOGRAPHIC]
This infographic by Burst Media is based on a small sample of about 530 fans, so take it with some salt but it’s interesting nonetheless.
Read MoreMost Effective Types Of Content For Marketing, August 2012 [CHART]
The most effective type of content marketing is email newsletters, cited by half of in-house marketer respondents.
Read MoreMarketers & Agencies That Have Defined A Content Marketing Strategy, August 2012 [CHART]
A solid minority of marketers, along with 13% of agencies, worldwide are already defining content marketing strategies.
Read MoreBeyond The Paywall: Paying For Local Journalism
300 newspapers now have some form of paywall in place online.
Read MoreNewspaper Paywalls [INFOGRAPHIC]
This infographic by BestCollegesOnline.org takes a look at newspaper paywalls.
Read MoreFacebook Post Reach, November 2012 [CHART]
A Facebook post will get half of its reach in the 30 minutes after it is published.
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