Content Marketing
How Internet Users Watch TV Content, June 2012 [TABLE]
29% of US internet users have watched TV content through a mobile device.
Read MoreTablet Users Who Read Newspapers/Magazines by Tablet Brand, August 2012 [CHART]
More than a third of tablet users in the US read newspapers on their devices each month, and even more check out magazines.
Read MoreCustomer Acquisition SMB Marketing Tactics, November 2012 [CHART]
Leading the pack of customer acquisition tactics by SMBs are personal relationships and networking (95%) and tradeshows and industry events (89%).
Read MoreMost Effective B2B Content Marketing Tactics, October 2012 [CHART]
Good old face-to-face contact still does the trick, with two-thirds of respondents rating in-person events as either effective or very effective.
Read MoreB2B Content Marketing Challenges, 2011 vs. 2012 [CHART]
29% of North American marketers surveyed said their biggest content marketing challenge is producing enough content.
Read MoreTypes Of Online Videos Watched By Apparel Shoppers, May 2012 [CHART]
36% of US online shoppers watched a “customer testimonial/review” video while shopping for apparel within the last six months.
Read MoreAttitudes Toward Online Product Videos, November 2011 [CHART]
More than half of internet users surveyed believed that online product videos helped increase confidence in their purchase.
Read MoreVideo Recommenders By Political Affiliation [TABLE]
23% of internet-using registered voters have encouraged others to watch online videos related to the election or political issues this campaign season.
Read MoreOnline Video Recommendations By Political Affiliation [TABLE]
Pew Internet breaks down the politics of people who recommend online videos.
Read MoreTypes Of Political Videos Voters Watch Online [TABLE]
48% watch video news reports about the election or politics.
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