Content Marketing Archives - Page 152 of 176

2013 Marketing Budget Increases By Channel [CHART]

45% of business leaders expect to increase their marketing budgets in 2013.

Research from Socialbakers indicates that post types not only see varying engagement rates, but also different levels of organic reach.

HubSpot has indicated that Facebook photos generate higher engagement than the average post and new data fromSocialbakers supports this finding.

Nearly two-thirds of US tablet & 59% of smart phone owners said they would not pay even to access their ‘favorite’ mobile news source.

In November 2012, 62% of magazine tablet apps worldwide and 59% of newspaper tablet apps relied on a paid model.

Nearly nine in 10 marketers were using newsletters for their email messaging campaigns.

4 in 10 Millennials from around the world want brands to allow them to influence their products (co-creation).

35% of respondents indicated an interest in real-time games and challenges with shows via a second screen.

Across 18 different categories, postal mail is preferred in 15.