Content Marketing
Most Socially-Engaging TV Genres, January-November 2012 [CHART]
Sports (31%) and reality (17%) are the primary genres generating social TV buzz, combining to account for about half of social TV conversations.
Read MoreeBook vs Printed Book Readership, December 2011 vs November 2012 [CHART]
The proportion of Americans aged 16 or older who claim to have read a printed book in the past 12 months has dropped to 67% from 72% a year earlier.
Read MoreThe State Of B2B Content Marketing [INFOGRAPHIC]
This infographic by Marketo takes a look at the state of B2B content marketing.
Read MoreTop 10 Online Newspapers Worldwide By Unique Visitors, October 2012 [CHART]
The leader, by sheer size of audience, may be a surprise to hard-news junkies: the Mail Online, the web outlet of the London-based Daily Mail.
Read MoreWeb Series Costs [INFOGRAPHIC]
This infographic by The Danger Brain breaks down the costs of producing a web series using Video Game High School as an example.
Read MoreGlobal eTailers & Non-Product Content, November 2012 [CHART]
Over one-third of eTailers planned to add how-to information to their sites in 2013.
Read MoreMobile Content Activities, June 2012 [CHART]
Game playing topped the list of mobile content activities among US tablet owners in June 2012, with 59% of respondents having done this activity.
Read MoreB2B Online Strategies, December 2012 [CHART]
Among B2B companies, search engine optimization (SEO) is the most popular of 7 identified online marketing strategies, though social media is close behind.
Read MoreFrequency Of Digital Content Purchasing By Country, December 2012 [CHART]
11% of internet users in the US say they regularly pay for digital content such as newspapers, TV programs, film, eBooks, music and smart phone apps.
Read MoreMobile Video Sharing, December 2012 [CHART]
92% of mobile consumers shared video content with others (49% at least weekly), with social media posts (56%) being the primary way of sharing.
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