Content Marketing
Viewers' Attitudes Toward Streaming Video, August 2013 [CHART]
35% of American adults often or sometimes watch streaming video through a subscription service such as Netflix of Hulu Plus.
Read MoreAttitude Toward Ads During Traditional TV vs. Ads During Streaming Online Video, January 2013 [CHART]
US internet users had similar attitudes toward ads during traditional TV and original streaming content.
Read More10 Most Popular YouTube Partner Channels, June 2013 [TABLE]
VEVO is the most popular channel in terms of unique viewers and total videos.
Read MoreMade-For-Web TV Programs By Provider, 2013 [TABLE]
In the longer-form category, Netflix, Hulu and Amazon are leaders, and the three services have each begun to introduce original content in the past few years.
Read MoreLongevity Of Top Brands' Tumblr Reblogs [CHART]
When it comes to Tumblr post engagement, brands can enjoy a shelf-life more in keeping with a YouTube video than a Facebook post.
Read MoreMotivations Of SMBs' Twitter Followers, August 2013 [TABLE]
The top reason Twitter users follow SMBs is to get updates on future products (73%).
Read MoreLinkedIn Developments Timeline, April 2012 – May 2013 [CHART]
comScore reported that LinkedIn passed Twitter to become the second-largest social network in the world, ranked by unique visitors.
Read MoreFacebook Brand Post Timing & Engagement, August 2013 [CHART]
Brands are less likely to post on Facebook on the weekend, and that seems like it might be a good decision.
Read MoreBrand- & Product-Related Content Sharing By Demographics, August 2013 [CHART]
11% of online Americans have forwarded a link to a brand or product’s video to someone.
Read MorePay-TV & Broadband Subscription Trends, Q2 2013 [CHART]
The top multichannel video providers, who represent around 94% of the market, shed a total of 344,318 subscribers during the second quarter.
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