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Content Marketing

Dell's Urine-Smelling Laptops & Branded Dog Walking Trails – Beyond Social Media Show [VIDEO]

Topics on Episode 23 of the Beyond Social Media Show: Dell’s Urine-Smelling Laptops; Twitter’s full-sized images; problems with promoted tweets; Twitter’s value to marketers; My Eco Lips; Pedigree’s dog walking trails; Google Hangouts changes; Boston Red Sox beards; some shiny new stuff & much more.

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Posting Original Photos & Videos, 2012-2013 [CHART]

Half of internet users post original photos online, while a quarter post videos they have taken themselves.

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B2B Content Marketing [INFOGRAPHIC]

This infographic from LinkedIn illustrate’s B2B content marketing efforts.

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Top Social Media Metrics For Enterprise Brands, October 2013 [CHART]

A leading 58% of respondents consider content shares to be an important metric for measuring the success of their social media campaigns.

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Dell's Urine-Smelling Laptops & Branded Dog Walking Trails – Beyond Social Media Show [VIDEO]

Topics on episode 23 of the Beyond Social Media Show: Dell’s Urine-Smelling Laptops; Twitter’s full-sized images; problems with promoted tweets; Twitter’s value to marketers; My Eco Lips; Pedigree’s dog walking trails; Google Hangouts changes; Boston Red Sox beards; some shiny new stuff & much more.

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Social Engagement With TV By Age Group, October 2013 [CHART]

3 in 10 broadband internet users aged 15-17 say they occasionally post comments to social media sites about the TV shows they watch, a figure which remains relatively high (25%) among 18-34-year-olds, but drops to just 10% of respondents aged 35 and older.

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2013 Search Engine Ranking Factors [INTERACTIVE CHART]

Moz has released their biennial survey of 120 leading search marketers’ opinions on the top ranking factors for search engine visibility.

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Over-The-Top Video Viewing Among Hispanic Households, October 2013 [CHART]

Hispanics are watching less traditional TV on a year-over-year basis, per Nielsen data, but they seem to be quite keen on over-the-top (OTT) content.

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Desktop Traffic To Pinterest & Tumblr, January-September 2013 [CHART]

Tumblr has experienced an even more rapid rise in monthly visitors, from 30 million in January to 36 million in September, a 20% rise.

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Instagram Video Sharing, October 2013 [TABLE]

40% of the 1,000 most-shared Instagram videos last month were branded.

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