Content Marketing
Google Analytics For Content Ideas [INFOGRAPHIC]
This infographic from Digital Marketing Philippines illustrates four ways you can use Google Analytics to get ideas for content.
Read MoreAudio Is Content Marketing's Next Frontier
Ten trends are converging that point to audio as being the next frontier for content marketing. Marketers should be exploring the format today in order to prepare for the future.
Read MorePodcast Listeners, 2018-2022 [CHART]
eMarketer forecasts that by 2022, 83.8 million people in the US will listen to at least one podcast per month, up from 73.0 million people in 2018.
Read MorePrevelance Of Content Marketing, 2017-2019 [CHART]
In 2018, 84.0% of US companies with at least 100 employees and that distribute nonpromotional content for marketing purposes utilized digital content marketing. Adoption of digital content marketing hasn’t changed much in recent years. Among business-to-business (B2B) companies, adoption of digital content marketing in 2018 was slightly higher at 87%.
Read MoreDigital Marketing Channels That Deliver The Highest ROI [INFOGRAPHIC]
This infogragphic illustrates the top six digital channels that deliver the highest marketing ROI.
Read MoreContent Development [INFOGRAPHIC]
This infographic from Smart Blogger illustrates ten aspects of content development.
Read More2019 B2C Content Marketing [INFOGRAPHIC]
This infographic from Digital Marketing Philppines illustrates seven aspects of content marketing for business-to-consumer communication efforts.
Read MoreTop Content Distribution Channels [CHART]
Websites, blogs and social media are perceived to be effective channels through which to market content to prospective customers. But none are quite as popular as email.
Read MoreInfluencer Marketing Strategies [INFOGRAPHIC]
This infographic from Grin illustrates 10 influencer marketing strategies you can use in your influencer campaigns.
Read MoreSocial Media Stories Use By Youth [CHART]
Fully 58% of Gen Z respondents reported posting Snapchat Stories, as opposed to 39% posting Instagram Stories.
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