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Content Marketing

Types Of Video People Watch On Their Smart Phones, Q3 2013 [CHART]

Just over 42% of internet users in North America watched news video content on their smart phones.

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Apple App Store vs Google Play Store Revenues [CHART]

While Apple’s store is still tops around the world in terms of revenues, Google Play did gain share during 2013.

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The Most Popular Books Of All Time [INFOGRAPHIC]

This infographic by lovereading.co.uk illustrates the most popular books of all time as measured by the number of editions, copies sold, and translations.

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Demographics Of Pot Smokers [INFOGRAPHIC]

This infographic by DietsInReview illustrates the results of a study in the American Journal Of Medicine of pot smokers thinness.

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Books Vs. Movies [INFOGRAPHIC]

This infographic from LoveReading.co.uk illustrates which is more popular according to online reviews, the book or the movie upon which it is based.

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Branded Mobile Video Content Completion Rates, Q1 – Q3 2013 [CHART]

47.2% of branded videos initiated by users were watched to completion, with that figure highest for auto (79.8%), CPG (65.7%) and telecom (54.4%) advertisers.

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Top TV Programs Of 2013 [TABLE]

As in 2011 and 2012, this year’s top TV programs were almost exclusively the realm of NFL telecasts.

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US Social Ad Revenue Forecast, Display vs Native 2012-2017 [CHART]

Native social ad revenues – primarily driven by Facebook’s Sponsored Stories and Twitter’s Promoted Tweets – will reach $5 billion in 2017, up from roughly $4.6 billion in the previous forecast.

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Top 10 Smart Phone Apps Of 2013 [CHART]

Facebook and Google are dominant among smart phone apps, accounting for 7 of the top 10.

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Millennials' Shared Online Experiences, December 2013 [CHART]

Two-thirds of Millennials said they share at least some social experiences online.

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